Many churches have experienced great success and growth doing big ‘come and watch’ events.
Even if choir cantatas on Christmas and Easter have been replaced by a special illustrated message with stage design, lighting and video, the idea is the same – to draw people in so we can present the gospel to them.
The big ‘come and watch’ event may still work in some places, but many church leaders (like Carey Nieuwhof, in a recent helpful post) have found that they work less well than they used to – or we thought they did.
Several years ago, our church stopped doing ‘come and watch’ events on special Sundays, like Christmas and Easter. Then we stopped doing them altogether.